NEXT EVOLUTION
Experienced · Evolved · Elite
Welcome to your Next Evolution
Great firms don't lose cases — they lose credit for them. Our free, no-signup tools give you the same tagging, tracking and data discipline we build for the firms we consult, so every dollar you spend is traceable to a signed case. Use them as long as you like. When you're ready to scale the whole engine, we're one conversation away.
Marketing vs. Salesforce: where does your gap live?
Most firms are strong on one side and leaking on the other. Pick a side to see the fundamentals we hold every account to, and the tools built for it.
Marketing fundamentals
Everything upstream of the lead: how demand is created, named, tagged and measured before it ever hits a record.
- One naming convention across every publisher, metro and practice area
- UTM and GCLID tagging that survives redirects and offline imports
- Spend, click and conversion reporting that ties back to campaign codes
- Creative and keyword themes grouped so results are comparable
Campaign Name & UTM BuilderLive
Coded campaign names, fully tagged landing page URLs, Google Ads tracking templates and a downloadable log of every campaign.
Channel Budget PacerIn build
Check spend against pacing targets by publisher and metro before the month gets away from you.
The tools are free. The results come from the strategy behind them.
We help law firms rebuild their paid media, intake and Salesforce reporting into one system that shows exactly what a signed case costs. If the tools helped, imagine what the full build does.